D.M.C. of Run-D.M.C. Tells Why He Partnered With Beyond.FM to Distribute His Pioneering Music – Consumer Electronics Show, Las Vegas 2008

Darryl "D.M.C." Matthews McDaniels is one of the pioneers of hip-hop music, and a founding member of Run-D.M.C., which began when he was a student at St. Johns University in NYC. In this interview we talk about the history of Run-D.M.C., the upheavals in his personal life, and his decision to partner with Beyond.FM a new music download service committed to higher royalties for their artists. With an entirely new generation of youth rediscovering D.M.C. through “Guitar Hero: Aerosmith” you won’t want to miss this interview! Recorded at the Consumer Electronic Show, in Las Vegas, in January 2008 by Harris Fogel. Posted 7/04/08 (18:44)

Photographs by Harris Fogel ©2008

For more information on D.M.C. visit: www.me-dmc.com

For more information on Beyond.FM visit: www.beyond.fm